Realising that sport brings together people from all walks of life and breaks down barriers of generations, cultures, race, gender and income levels, entrepreneur Brad Bing determined to use sport to improve the lives of children in South Africa.

It all started in September 1990 when Brad chose to pursue his personal passion and launched his one man cricket coaching clinics. Today Sporting Chance has grown into one of the leading sports coaching and development organisations in South Africa.

The prime objective of Sporting Chance is to provide opportunities for sporting achievement for as many children as possible - irrespective of race, gender or social class - by offering professional coaching at schools and sports clubs. And based on the knowledge that the foundation for sporting ability is laid during the formative years, Sporting Chance advocates and implements various programmes for coaching school-age children.

Sporting Chance’s philosophy is to get children off the streets, away from their computer games and TV’s and instill in them, a love of sport. With disciplined, structured coaching that strikes a balance between sports, academics, and “play”, Sporting Chance has developed some of South Africa’s most promising sportspeople. The approach has been two-fold – setting up and running sport coaching and holiday clinics at schools in and around Cape Town and the conceptualisation and co-ordination of youth sport events that include: 

• Health of the Nation
• Khulani Beach Soccer
• Calypso Cricket 
• Street Cricket

These annual events, largely funded by corporate South Africa, involve thousands of children, primarily from disadvantaged communities across the country.