MILLE’S slogan “Stay with the play” is very fitting considering that they are supporting a sporting initiative and they are now proving to all how they are living up to that slogan. They have not only delivered as a technical sponsor throughout the KIA Street Soccer programme which kicked off earlier this year, but they have from the onset, played a very hands-on role.
Their latest offering to the programme is the sponsorship of a ‘Champion Pack’ to the five provincial winning teams who’ll travel to Johannesburg to compete for the national title. This telling contribution is greatly appreciated by the participants and will add further incentives at the provincial finals to be hosted next month.
Appearance plays an instrumental role in team sport and MILLE hopes that by contributing the ‘Champion Packs’, the participants will not only take pride in their appearance, but it will foster a sense of belonging and will encourage top performances on the pitch.
MILLE’s involvement in the KIA Street Soccer initiative has been second-to-none and we could not have asked for a more enthusiastic and willing brand to work side-by-side with. Their involvement has not only been felt by the Sporting Chance team but also by all who’ve participated in the KIA Street Soccer tournament.
We thank MILLE for playing such an instrumental role in the programme. One thing for sure is that the players, as well as coaches, are even more appreciative.
