On Tuesday, 21st April 2009, Laser Group had a launch, where they announced their partnership with Super Sport’s Let’s Play a Million Campaign, at Montague Gardens.
A sponsorship of R250 000 will ensure the distribution of 10 000 soccer balls to underprivileged primary schools throughout South Africa this year. The project forms part of Laser’s larger corporate social responsibility program, which focuses on youth development, the environment and volunteerism.
The Group has overtly demonstrated its support of FIFA 2010 through its ‘Proud Supporter’ campaign and other Corporate Social Responsibility initiatives.
On the day Sporting Chance organized a mini soccer tournament between soccer teams from three schools that they work with, namely St Mary’s and Liwa Primary in Nyanga and Manenberg Primary. The children also got a chance to learn some skills from Sporting Chance coaches, Santos PSL Players and Ajax PSL players. The day was ended off with a successful award ceremony where each of the children received a Lets Play Soccer ball and goodie bag.
Everyone went home with a smile on their face and a big thank you must go to Laser and Lets Play for making this possible. Sporting Chance were proud to be a part of this initiative and look forward to many more projects like this one.