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Sports celebrities including Proteas cricket coach Gary Kirsten and Cape Cobra cricket players Herschelle Gibbs, Dane Vilas and Johann Louw and SA hockey player Illse Davids, joined more than 3 000 schoolchildren from communities throughout the Western Cape for the sixth annual Kellogg’s® Health of the Nation 50-Hour Sports Challenge, which took place at the Western …
The Health Education road show of the Kellogg’s Health of the Nation project has continued this week, visiting the various Cape Town communities that will participate in this weekend’s Kellogg’s Health of the Nation: 50 hour sports challenge. The interactive format of the road show sessions have been well received by the participants and the …
Day 1, The Ocean View community came alive with the arrival of the Kellogg’s Health of the Nation road show team on Monday. The Sporting Chance team together with Leanne Tee, a dietician from title sponsors Kellogg’s, began Phase 1: Health Education road show in wonderful weather and a warm welcome by the community. The …
“Real transformation in South African sport will never take place whilst the three fundamental pillars to succeed are missing. Firstly there is a lack of adequate sporting facilities; secondly there is a lack of access to quality sporting equipment and finally there are not enough good and committed coaches.” So says Brad Bing of Sporting Chance, the youth sports development agency that co-ordinates the annual Kellogg’s® Health of the Nation 50-Hour Sports Challenge.
More than 3000 children from disadvantaged communities throughout Gauteng took part in the Challenge held at the Southern Suburbs Recreation Centre in Rosettenville from Friday 15 until Sunday 17 October. Participants ranging from 9 to 13 years of age, kept a ball in motion for an uninterrupted 50 hours to highlight the importance of physical activity in children’s lives.
Rising levels of child obesity and physical inactivity as a result of modern lifestyles are currently high on the global education agenda. In a bid to tackle this situation a road show under the auspices of Sporting Chance, in association with Kellogg’s®, Virgin Active, Kia Charity and Care and the Western Cape Department of Health Promotions, will visit schools throughout the Western Cape from Monday 6 until Thursday 16 September.
According to Brad Bing of Sporting Chance, the youth sports development agency that conceived and co-ordinates the events, the aim of the road show is to highlight the importance of physical activity in children’s lives. “Sporting Chance will also visit various communities throughout the Western Cape, including Gugulethu, Nyanga, Khayelitsha, Masiphumelele, Langa and Manenberg to address social concerns such as nutrition, how to lead an active life; prevent obesity and principles of personal hygiene,” says Bing.
The Kellogg Company of South Africa has announced that it will continue its sponsorship of the annual Health of the Nation 50-Hour Sports Challenge for the (second) consecutive year. More than 6000 children will keep a ball in motion for 50 uninterrupted, hours to highlight the importance of physical activity in children’s lives.